If you are trying to make money online, you should always remember that your words are your most powerful tool. So, if you are trying to improve your conversion rate, then look very closely at what your landing page is saying.

For example, do you have a large heading in red at the top of the page? If so, you need to test several options for this heading.

(Hint: Use the Google Website Optimizer)

You need to think and test words very carefully. Your words are the difference to someone hitting the back button and someone buying your product. If you are frustrated with trying to get traffic to your site – then try to improve your conversions with the amount of traffic you are already receiving. You don’t need much traffic at all if your words are hitting the right spot.

So test and test again and you will eventually find your winner.

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